Revive Adserver

Revive Adserver is the leading free, open-source ad server. Serve and track banner, VAST video and native advertising across your websites and apps, run multiple advertisers and campaigns, target and cap delivery, and measure it all with built-in reporting, from a server you control.

Key features

• Serve display, VAST video and native ads to any number of websites and zones
• Campaign and advertiser management with delivery limitations, capping and targeting
• Invocation tags (JavaScript, iframe, async, local and server-side) for every zone
• Built-in statistics and reporting on impressions, clicks and conversions
• Geotargeting (MaxMind GeoIP2) and a plugin architecture for extensions
• Co-located MariaDB bundled inside the appliance, no external database to run

Use cases

• Publishers running their own display and video ad inventory without a SaaS fee
• Networks and agencies managing campaigns across many sites from one console
• Teams that need to own their ad-serving data and delivery infrastructure

Why run it on the NetActuate edge Ad serving is latency-sensitive: hosting Revive in a PoP close to your audience shortens the delivery path for ad calls and creatives, improves fill and viewability, and keeps ownership of your campaign and performance data with you.

Deployed from the NetActuate marketplace, Revive boots pre-configured from your seeded values: the database schema and the admin account are created headlessly at first boot so the web install wizard is already finished, and the database password is generated and persisted. Sign in at /www/admin/ and start trafficking. Serving ads to production traffic on a real domain with HTTPS needs TLS termination in front of the appliance (a documented follow-up); the single-VM appliance serves the full web console over HTTP on the instance IP out of the box.